SEO Training

Sometimes there are factors which make an ongoing project unnecessary, or simply not economical. In these instances, we often find that it is better to equip business owners, staff or other individuals with the tools they need to grow rankings, traffic and conversions themselves.

Our tailored SEO courses will provide you with all the information you need to outline, implement or oversee improvements to your keyword rankings and site performance.

Starting from scratch, we aim to cut through the jargon and explain the core concepts of SEO. By the end, you’ll be able to undertake it yourself — and to be scrupulous when working with agencies.

Our training can be delivered in-person or via a phone or video call. We always aim to match our training to your familiarity with SEO concepts, ensuring you get the most out of our time together.

While our courses are tailored specifically to your business and its unique requirements, we often hear many of the same questions. Popular topics include:

• How do I define an SEO strategy?

• How do search engines to crawl, index and rank a website?

• How can I optimise the user experience and increase conversions for my site?

• How can I produce quality content, and what should I do with it when it’s finished?

• How do I build relationships with influential bloggers, business owners and editors?

• What role does social media play in SEO?

• How can I recover from a previous penalty and safeguard my business in the future?

• What are the more technical SEO requirements?

• How do I set-up tracking and analytics for organic search?